3. Privacy Policy
Last updated: 8 August 2026
This Privacy Policy describes how Belleford London collects, uses and protects personal information when you visit or make a purchase from bellefordlondon.com.
Information we collect
When you visit our website or place an order, we may collect information such as:
- Your name
- Email address
- Phone number
- Billing address
- Shipping address
- Order details
- Payment confirmation details
- Device and browser information
- IP address
- Website activity, such as pages viewed and products added to your basket
We collect and use personal information where reasonably necessary to operate our store, fulfil orders, provide customer service, maintain security, improve our website and meet applicable legal obligations.
How we use your information
We may use your information to:
- Process and fulfil your order
- Send order confirmations and delivery updates
- Respond to customer service enquiries
- Manage returns, refunds and exchanges
- Improve our website and shopping experience
- Detect fraud, misuse or security issues
- Send marketing communications where you have consented or where otherwise permitted by law
- Comply with legal, accounting and tax obligations
Shopify
Our store is hosted on Shopify.
Shopify provides the ecommerce platform that allows us to sell our products and services to you.
Your information may be processed through Shopify's systems, databases and applications in connection with your use of our store.
Payments
Payments are processed through secure payment providers.
Belleford London does not store your complete credit or debit card details.
Depending on the payment method you choose, payments may be processed by card networks, Apple Pay, Google Pay, Shop Pay or other secure payment providers available at checkout.
Sharing your information
We may share information with trusted third-party service providers where necessary to operate our business.
These may include:
- Shopify
- Payment processors
- Shipping carriers
- Suppliers and fulfilment partners
- Customer service providers
- Email marketing platforms
- Analytics and website performance providers
- Fraud prevention and security providers
We only share information where reasonably necessary to provide our services, fulfil orders, protect our business or comply with legal requirements.
International supplier fulfilment
Because some orders may be shipped directly from suppliers located outside the United Kingdom, including suppliers in China, relevant customer information may need to be shared with those suppliers or their logistics providers.
This may include your name, shipping address, order details and contact information where required to fulfil and deliver your order.
Where personal information is transferred internationally, we take reasonable steps to ensure that it is handled appropriately and in accordance with applicable data protection requirements.
Marketing emails
If you subscribe to our email list, we may send you information about new arrivals, offers, sale events and store news.
You can unsubscribe at any time by using the unsubscribe link in our emails or by contacting us at:
Cookies
Our website uses or may use cookies and similar technologies to operate the store, remember preferences, analyse website traffic, support checkout functionality and, where permitted, support marketing and advertising.
Where required, you may be asked for consent before non-essential cookies are used.
You can also manage cookies through your browser settings.
Some cookies are necessary for the website to operate correctly.
Data security
We take reasonable technical and organisational steps to protect personal information.
However, no method of internet transmission or electronic storage can be guaranteed to be completely secure.
We use established platforms and service providers to help protect the information processed through our store.
Data retention
We retain personal information for as long as reasonably necessary to provide our services, manage orders, comply with legal obligations, resolve disputes and maintain appropriate business records.
Your rights
Depending on the applicable data protection law, you may have rights relating to your personal information, including rights to request access, correction or deletion of your information and, in certain circumstances, to object to or restrict processing.
To make a privacy request, contact us at:
We may need to verify your identity before completing certain requests.
Third-party links
Our website may contain links to third-party websites.
Belleford London is not responsible for the privacy practices, security or content of external websites.
We recommend reviewing the privacy policy of any third-party website you visit.
Changes to this Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our services, practices or legal obligations.
Any changes will be posted on this page.
Contact us
For privacy questions, please contact us at:
Belleford London
Email: info@bellefordlondon.com
Website: bellefordlondon.com